étiq links 24
24th release means that it’s a two-year celebration! It means that we have spotted and delivered approximately 240 bits of news in a nutshell. For this occasion, we would like to ask you what we could do better? Please, drop us a line.
Beatričė has discovered a great startup from Mexico. Desserto is a new generation of vegan leather, made from cactus, with durability and quality in mind. Excellent pair with already noted Piñatex – leather made from pineapple leaves.
We’re sure that you are familiar with the Pantone Color of the Year 2020, but let’s go deeper. For the first time in history, Pantone has introduced a multi-sensory experience so that you can see, smell, hear, taste, and feel the color. The truth about the synergy of senses in branding has been on the radar for almost 20 years, but we can call this event a validation.
The only question we will have working on your next project – whether your color can be smelled or touched or… let’s discuss it!
Edvardas gave a speech about innovations to one of our client’s sales team last month. He mentioned that OLED technology is rising in wrap-around labels. On the same day, Coca-Cola released Star Wars’ bottles with lightsabers that light up. What a coincidence.
Have you ever thought that your takeaway wok’s packaging could be an inspiration for a coffee cup too? Unocup is the new lidless paper cup that, Gabija believes, has potential. At least, Kickstarter shows that.
John Maeda has been Algirdas’ god of design since studies. He is one of the visionaries who shaped modern graphic design. No wonder that Algirdas highly recommends you to read Design in Tech Report 2019. Ideas worth spreading.
Beatričė was curious that Nike will release their first full modest swimwear collection. It includes swimming hijabs, tunics, and leggings. Some might say it’s merely a strategic business move for Nike, but we believe that there is a path of consistency in their approach to diversity.
Algirdas speculates that in the near future, some bottles will become square, saving shipping space and costs. Recently, the concept of a flat wine bottle has been introduced to the market.
After you finish a flat bottle of wine, you could brush your teeth with a tablet. While the concept of tableted toothpaste isn’t new at all, Gintarė noted that they are the first who use paper packaging instead of glass jars or metal tins.
Finally, Dieline’s Trend Report 2020 has been released in a quite uncomfortable way (there are nine separate posts), but here is the best possible option to read all the trends:
Let’s do some great stuff together – étiquette team.