étiq links 12
Woohoo! We’ve done our first year of étiq links. And received dozens of appreciations from our clients so we won’t stop in 2019. Bellow is a monthly portion of brain food.
Edvardas is confident that Global brands are increasingly catching up on innovations for sustainable packaging. These are firstly presented by niche players. For instance, Method, a small US brand of household cleaners, introduced bottles made of ocean plastic back in 2012. Fairy did the same, but only in 2018. Another example is how a small US beer company Saltwater Brewery, introduced an edible six-pack rings back in 2016 and Corona followed up just in two years.
Rita was fascinated about how the world’s most expensive whiskey looks. Ladies and gentelmen, here is a hand-painted bottle of The Macallan matured in a cask for sixty years and sold for £1.2 million – a new world auction record.
How to decide whether your packaging is already outdated and needs redesign? Algirdas has spotted simple yet helpful article consisting of 8 signs written by Dale New.
Let’s face it. The labeling regulations for sugar, salt or fat ingredients has begun so the major brands are trying to fit in. Algirdas was curious about Kellogg’s move to put traffic light labelling on most of its cereal packs sold in the UK to help consumers easily recognize products that have low, medium or high levels of salt, fat and sugar.
We live in a wonder age of science, when it seems like anything can be made or remade of anything. Especially when taking a closer look the field of sustainability. No wonder why Gabija is extremelly excited about bioplastic created from shells of crustaceans.
What about single-use plastic bags that you can drink after? Whaaat? Strong statement that sends Edvardas to knockdown. Just watch this awesome video.
Aliona has shared VTF, or the Velvetyne Type Foundry website where you can find fresh, free and open source typefaces created by french crew. And much more. No doubt, kick ass injection for typophiles and our future works!
More typo news, as we’re in love with typography and Gabija is also in love with Harry Potter so Pentagram has joined these two in one and beautiful Crimes New Roman typeface.
People are more health conscious than ever. Teetotalism is emerging and encouraging manufacturers and consumers to create more and more sophisticated no-booze beverages. Check out how Mocktail Club is surfing on the mindshift with their chic looking drinks and packaging. Gabija says yesss!
Finally, just in case you were not aware already, Edvardas has published fresh article about the sustainable fashion. From Freitag to Gucci what an inspiring shift happened in less than twenty years.
Stay tuned for the next links. Étiquette team.